KAI
Fact is Sokhna is a weekend getaway, and it being a weekend getaway automatically puts a ceiling to expectations when it comes to what a resort offers.
The concept behind Kai is to allow people to personalize their experience, each individual in their own unique way while taking advantage of all the amenities offered by Kai.
Creating a BUZZ
A Series of teaser posts that poke at people's curiosity and make them want to discover the concept behind KAI.
The REVEAL
In the reveal, we start to see more of the mood instead of the solid background in the teasing phase.
